Home      Case Study Sol Play

Solplay Family Health Club is a successful privately owned business.

It has been operating since 1998 and is recognised as one of the leading Health Clubs in the Greater Lisbon region.

The owner of the Club was intent on creating a new modern Club on a site adjacent to the existing Club.

Sports Management Consulting was retained on the recommendation of BCP Millennium Bank, to evaluate the new proposals and make an assessment of the current investment plan.

SMC’s work involved both an assessment of the market opportunity, together with some strategic recommendations on the composition and positioning of the new Club and the production of an outline business plan.