Home      Case Study Vale do Lobo

Vale Do Lobo is one of the Algarve’s most famous resorts.

Situated in the “Golden Triangle” region of the Algarve, it occupies a prominent beachfront location and is widely recognised as being one of Europe’s premier golfing and sports destinations.

SMC was asked to make a strategic review of the entire sports and leisure offer at Vale Do Lobo.

Our work involved the creation of a comprehensive position statement for all the various spa, sports and leisure offers at the resort, together with the preparation of a strategic vision for this part of the resort  as part of a wider future development plan.

We made recommendations on concept, facilities, programmes and operating strategy and how the various amenities would combine to ensure a totally integrated solution for this aspect of the resort’s offering.